Herz Coffee Roasters

Herz New York Coffee Roasters is a Hungarian specialty coffee roaster that combines the energy of New York with the precision of Central European craftsmanship. Their goal is to deliver the perfect coffee experience at home, at work, or at your favorite café. They offer a wide range of products, including roasted coffee beans and capsules compatible with the Nespresso® system.

Behind the brand are father and son, Pál and Áron, who share a passion for coffee and draw inspiration from the vibrant life of New York. Pál has experience in international trade, while Áron studied finance in New York. Together , they are building a brand that was founded in New York but "grew up" in Hungary.

The roastery focuses on specialty coffee, which it carefully selects and roasts to bring out its unique flavor profiles. Their offerings include blends such as "New York City" with notes of cocoa, honey, and vanilla, and single-origin coffees from regions such as Brazil, Ethiopia, and El Salvador.

The brand has gained international recognition for its innovative approach to packaging design. In 2024, it received the prestigious Coffee Design Award at the World of Coffee trade fair in Copenhagen for its eco-friendly and multifunctional metal packaging. It subsequently won the Red Dot Packaging Design Award, known as the "Design Oscar," for outstanding packaging design.